Singer Diddy performs at a party held by Sony Computer Entertainment America to celebrate the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser 

Actress and model Paris Hilton arrives at the party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser 

Actress Lindsay Lohan arrives at a party held by Sony Computer Entertainment America to celebrate the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser 

Kaz Hirai, president and chief executive of Sony ComputerEntertainment America, arrives at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Guests sit on automobile shaped beds as they play a game on the Sony Playstation 3 at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Actress Christa Campbell arrives at the party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Colombian actress Catalina Sandino Moreno arrives at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Singer and 'American Idol' television series finalist Katharine McPhee arrives at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Singer Diddy performs at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser 

Actress Christina Milian arrives at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Reality television star Nicole Richie arrives at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser 

Model and fashion designer Nicky Hilton arrives at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

A woman in costume plays a game on the Sony Playstation 3 while sitting in a large plastic bubble at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Former professional basketball player Kareem Abdul-Jabbar (L) and son Kareem arrive at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Singer and 'American Idol' television series finalist Katharine McPhee (L) and boyfriend Nick Cokas arrive at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Colombian actress Catalina Sandino Moreno arrives at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Two costumed models pose on a bunk bed with a Sony Playstation 3 game console and monitor (C) at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Actress Christa Campbell arrives at the party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Paris Hilton (R) and Nicole Richie attend a party held by Sony Computer Entertainment America to celebrate the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser 

Singer Diddy performs at a party held by Sony Computer Entertainment America to celebrate the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser 

Actress Lindsay Lohan arrives at a party held by Sony Computer Entertainment America to celebrate the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser 

Dancer Stacy Keibler arrives at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Los Angeles Clippers basketball player Corey Maggette plays a game on the Sony Playstation 3 at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES) 

Singer Diddy performs at a party held by Sony Computer Entertainment America to celebrate the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser 

Actress Lindsay Lohan arrives at a party held by Sony Computer Entertainment America to celebrate the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser 

Kaz Hirai, president and chief executive of Sony ComputerEntertainment America, arrives at a party held by Sony Computer Entertainment America celebrating the new Playstation 3 game console in Beverly Hills November 8, 2006. The Sony Playstation 3 game console will be released in U.S. stores November 17. REUTERS/Fred Prouser (UNITED STATES)