Ajax loader
By using our website, you agree to our use of cookies as described in Cookie Policy.

Can't find what you're looking for?

 

Be sure to Sign in to see all available content.

 

If you don't have an account, Register here.

Society

RTX188FF
A Slippery Affair - 05 Feb 2014
Images from the Idiotarod race, where costumed participants push modified shopping trolleys through the streets, in Brooklyn.

Few places rival New York in its reputation for quirkiness. And few New York events are quirkier than the Idiotarod – a competition during which costumed participants race with decorated shopping carts through the frozen city.

The event bills itself as an “urban spoof” of the Iditarod, a multi-day sled dog race across Alaska. But while racers in Alaska tackle a vast expanse of tundra, those taking part in the parody version go from bar to bar in the Big Apple.

Due to the similarity of the names, the organisers of the gruelling Alaska Iditarod got their lawyer to send a cease-and-desist letter to the team behind the New York spoof.

Jon Dawson, the Iditarod committee's lawyer, wrote that the Idiotarod organisers were causing the public to associate the name "with an event that celebrates wacky costumes and antics over one that honors the endurance and athleticism of champion sled dogs and the courage and skill of the men and women that run them."

Idiotarod organisers called the letter frivolous, but in an act of what they termed appeasement, they said they would rename their race the Idiotarodorama (aka the Desistarod).

Still, they insisted that "no one in their right mind" could confuse the two events.
USA-IDIOTAROD/
RTX17UJ1
January 26, 2014
Competitors in costume race over the Williamsburg Bridge during the Idiotarod race in Brooklyn, New York...
New York, UNITED STATES
Competitors in costume race over the Williamsburg Bridge during the Idiotarod race in Brooklyn, New York...
Competitors in costume race over the Williamsburg Bridge during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UHN
January 26, 2014
Competitors push a UFO styled shopping cart during the Idiotarod race in Brooklyn, New York January 25,...
New York, UNITED STATES
Competitors push a UFO styled shopping cart during the Idiotarod race in Brooklyn, New York
Competitors push a UFO styled shopping cart during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY TPX IMAGES OF THE DAY)
USA-IDIOTAROD/
RTX17UIG
January 26, 2014
A competitor faces heavy snow during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod...
New York, UNITED STATES
A competitor faces heavy snow during the Idiotarod race in Brooklyn, New York
A competitor faces heavy snow during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UII
January 26, 2014
A competitor stands with her cart during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod...
New York, UNITED STATES
A competitor stands with her cart during the Idiotarod race in Brooklyn, New York
A competitor stands with her cart during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UK2
January 26, 2014
A competitor rests during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers...
New York, UNITED STATES
A competitor rests during the Idiotarod race in Brooklyn, New York
A competitor rests during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UJV
January 26, 2014
Competitors race from the start line during the Idiotarod race in Brooklyn, New York January 25, 2014....
New York, UNITED STATES
Competitors race from the start line during the Idiotarod race in Brooklyn, New York
Competitors race from the start line during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UJM
January 26, 2014
Competitors run through the streets during the Idiotarod race in Brooklyn, New York January 25, 2014....
New York, UNITED STATES
Competitors run through the streets during the Idiotarod race in Brooklyn, New York
Competitors run through the streets during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UJF
January 26, 2014
A competitor runs during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers...
New York, UNITED STATES
A competitor runs during the Idiotarod race in Brooklyn, New York
A competitor runs during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY TPX IMAGES OF THE DAY)
USA-IDIOTAROD/
RTX17UIL
January 26, 2014
A competitor runs through the streets during the Idiotarod race in Brooklyn, New York January 25, 2014....
New York, UNITED STATES
A competitor runs through the streets during the Idiotarod race in Brooklyn, New York
A competitor runs through the streets during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UJZ
January 26, 2014
Competitors push a shopping trolley with a UFO-shaped model inside, during the Idiotarod race in Brooklyn,...
New York, UNITED STATES
Competitors push a shopping trolley with a UFO-shaped model inside, during the Idiotarod race in Brooklyn,...
Competitors push a shopping trolley with a UFO-shaped model inside, during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UIO
January 26, 2014
A competitor prepares shortly before the commencement of the Idiotarod race in Brooklyn, New York January...
New York, UNITED STATES
A competitor prepares shortly before the commencement of the Idiotarod race in Brooklyn, New York
A competitor prepares shortly before the commencement of the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UJR
January 26, 2014
A competitor takes a break during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod...
New York, UNITED STATES
A competitor takes a break during the Idiotarod race in Brooklyn, New York
A competitor takes a break during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UIN
January 26, 2014
A competitor flies a giant kite before the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod...
New York, UNITED STATES
A competitor flies a giant kite before the Idiotarod race in Brooklyn, New York
A competitor flies a giant kite before the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY TPX IMAGES OF THE DAY)
USA-IDIOTAROD/
RTX17UIH
January 26, 2014
Competitors take shelter from snow at a check point during the Idiotarod race in Brooklyn, New York January...
New York, UNITED STATES
Competitors take shelter from snow at a check point during the Idiotarod race in Brooklyn, New York
Competitors take shelter from snow at a check point during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
USA-IDIOTAROD/
RTX17UJQ
January 26, 2014
Competitors watch snow fall at a check point during the Idiotarod race in Brooklyn, New York January...
New York, UNITED STATES
Competitors watch snow fall at a check point during the Idiotarod race in Brooklyn, New York
Competitors watch snow fall at a check point during the Idiotarod race in Brooklyn, New York January 25, 2014. Idiotarod race organizers received a cease-and-desist letter from organizers of the similarly named Iditarod multi-day sled dog race in Alaska, due to the likeness of the name. The New York based race consists of costumed participants pushing modified shopping trolleys through the streets of New York. REUTERS/Andrew Kelly (UNITED STATES - Tags: SOCIETY)
Display
Items per page
Page
of 1