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AUTOS JAPAN MITSUBISHI
RTR147HY
20 Jun. 2001
Mitsubishi Motors Corp President and CEO Takashi Sonobe... more
AUTOS JAPAN MITSUBISHI
RTR147HY
20 Jun. 2001
Tokyo, Japan
Mitsubishi Motors Corp President and CEO Takashi Sonobe (R) and Executive
Vice President and COO Rolf Eckrodt, from DaimlerChrysler, unveil a
new-generation recreation vehicle Airtrek, the "first Mitsubishi car based
on DaimlerChrysler's quality management system," in Tokyo June 20, 2001.
Domestic sales commenced on Wednesday starting at 1.70 million yen ($13,840)
for a 2-litre engined version of the Airtrek, which is to be sold in North
America in autumn 2002 and in Europe in late 2002. As a top Japanese auto
exporter to China, whose government decided on Tuesday to impose punitive
tariffs on some Japanese import goods, Sonobe said Mitsubishi is preparing
its product line and currently rebuilding its strategy for the Chinese
market.

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