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BRAZIL-ELECTION/CAMPAIGNS
RTR439R0
August 21, 2014
Brazil's President Dilma Rousseff is seen during her campaign on a television in a restaurant in Rio...
Rio De Janeiro, Brazil
Brazil's President Dilma Rousseff is seen during her campaign on a television in a restaurant in Rio...
Brazil's President Dilma Rousseff is seen during her campaign on a television in a restaurant in Rio de Janeiro, August 21, 2014. A new TV spot showing Brazil's notoriously private president Dilma Rousseff in her kitchen cooking was the latest proof that October's election is up for grabs - and that candidates are shedding past habits to attract votes. The entry of environmentalist Marina Silva into the race this week transformed the vote into an unpredictable three-way race, and forced the other two candidates to tweak their strategies. Rousseff, for example, is trying to seem more personable - as the cooking spot exemplifies - while also showing new humility about Brazil's struggling economy and healthcare system. We talked to advisers from the campaigns to ask them what has changed. REUTERS/Ricardo Moraes (BRAZIL - Tags: POLITICS ELECTIONS)
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