Sony Corp displays the new game machine "PSX DESR-7000", the next generation PlayStation, during the CEATEC JAPAN 2003 technology trade exhibition at Makuhari Messe in Chiba, east of Tokyo October 7, 2003. [Sony said on Tuesday it would begin selling the "PSX", an all-in-one game console and entertainment system in Japan by year-end, in a bid to boost the company's sagging electronics sales.]