Rebekah Brooks Chief Exectutive of News UK leaves the offices of Unruly Media in east London, Britain September 16, 2015. News Corp is acquiring Unruly Holdings, a U.K.-based provider of video ads distributed on social media, for $90 million in cash. Under the terms of the deal, News Corp also will pay up to $86 million in addition contingent on performance targets. In a related acquisition on the digital front, News Corp bought video-news distributor Storyful for $25 million in late 2013. REUTERS/Neil Hall